Forecasting is an essential part of demand management, but firms often see forecasting as an unchanging, standalone activity. Truly, it’s an advancing piece of the demand management puzzle, complete with technology, collaboration, and innovation.
Demand Management/Forecasting
Demand management such as forecasting, customer analytics, demand generation, demand shaping, pricing, promotion, order management, etc.
Demand Management Technology Evaluation:Best Practices and Technology Evaluation
The complexity of business today–working a myriad of partnerships with both the channel side and the transportation partners, as well as dealing with the challenges of fickle and surprising
markets–requires not only more visibility into ongoing operations, but more Intelligence to operate successfully. Leading companies continue to pursue and achieve significant improvements in business performance, through the adoption of innovative Demand
Management technologies.
The Interview: Ron Ireland
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Introduction to ChainLink Research
This 10-minute overview presented by ChainLink CEO, Ann Grackin discusses the impact of changing business models on the supply chain.
Precision Retailing
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Luxury Marketer’s Report – What Comes After the Decade of Luxury
We are mid-way through the decade of luxury shopping, and if marketers aren’t already tapped into the luxury market they may be a little late to the ‘party’…
Predictive Demand Supply
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N-Tier Demand Management
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APS Implementation Truths
After significant negativity in the press, we decided to find out what the true story was — was APS worth it?
Forecasting – The Endless Search
We have talked for years about the many who are on an endless search for the “silver bullet” to increase in stock, anticipate demand, and have the goods in the right place at the right time. Most continue to look for the perfect forecasting system to address their needs.
From Forecasting to Integrated Demand Planning
Years ago back in my early Wal-Mart days, collaborative planning, forecasting and replenishment was the next step to taking inventory and cost out of the network while increasing product availability at shelf, in-stock and sales.