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And then there is another element – the need to ensure that these products are carefully handled and maintained at the correct temperature. Variations are not an option – product purity is at stake. These are the challenges of the Cold Chain – a critical subset of supply chain management.
When Customers Lose, Companies Lose
And even in normal circumstances, this “extreme” supply chain needs careful attention. Variations in temperature, humidity, and altitude – all factors that can transform modern medical miracles into useless materials! Billions of dollars spent on research,
manufacturing, and FDA approval are at risk as these products move through the global chain of custody from supply to demand. The stakes are high – brand integrity, customer confidence, and market share are all at risk in the fragile Cold Chain.
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