The Brief – June 8 2010


Marketing-as-a-Service, Sensor Networks & RTLS, as-a-Service Framework, and more

Best practices, technology, and new takes on critical business topics from ChainLink Research

Tuesday, June 8, 2010 – Published weekly.

Marketing Automation, Demand Creation, Customer Segmentation have moved way beyond CRM and SFA systems of old. [ Read: Marketing Automation – Part One – From Software to SaaS to MaaS ]

Sensor Networks and Real-time Locating Systems

Tuesday, June 8, 2010

The MIT RFID and Sensor SIG had something for every generation of futurists, from social ’tribing’ to manufacturing locating systems. [ Read: Sensor Networks and Real-time Locating Systems ]


technology | supply chain, enterprise, RFID & sensors, and more

As-a-Service Framework

Recently Barry Briggs, the CTO for Microsoft IT, spoke about Cloud Computing in general and Microsoft’s foray into Cloud with Azure. But what is a broader framework for the ’as-a-Service’ offerings — IaaS, PaaS and SaaS?

[ Read: ChainLink Commentary ]

Microsoft’s Take on Data in the Cloud

There is LOTS of data in the cloud. Here are some thoughts on how Microsoft is responding.

[ Read: ChainLink Commentary ]

What Not to Web

Paying homage to the geeky and practical world of web developers and designers.

[ Read: ChainLink Commentary ]

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