The Brief – July 2021

Abstract

CRM-Embedded Supply Chain Intelligence, Supply Chain AI Use Cases, Leveraging Solution Providers for Analytics, ADSA Implementation, Services, Pricing, ROI, and TCO

Best practices, technology, and new takes on critical business topics from ChainLink Research

Monday, July 19, 2021 – Published once each month.

Transparent Cost-to-Serve Customer Relationships (TCR) — Part One

Using CRM-Embedded Supply Chain Intelligence to Drive Higher Profits with Sustained Results

Mailer Art

By Bill McBeath

Monday, July 19, 2021

Profit is reduced when salespeople make deals that don’t take into account supply chain constraints and inventory imbalances. This article explores this phenomenon and a new approach to bringing supply chain awareness into the sales process.  [ Read: Transparent Cost-to-Serve Customer Relationships (TCR)—Part One ]


AI for Supply Chain: Use Cases — Part Two

Demand and Inventory Management

Monday, July 19, 2021

We look at the use of AI for demand planning and forecasting, as well as inventory management and making MEIO (multi-echelon inventory optimization) work better. [ Read: AI for Supply Chain: Use Cases — Part Two ]


Analytics Advantage — Part 1B: Democratization

Leveraging Solution Providers’ Expertise

Monday, July 19, 2021

Implementing advanced analytics requires data science expertise, analytic technology, data integration, data-wrangling capabilities, and ideally the ability to rapidly implement advanced analytics. Some transportation and logistics solution providers have these capabilities, so their customers don’t have to acquire them. Here we discuss how to assess whether or not a logistics software solution provider has the right capabilities. [ Read: Analytics Advantage — Part 1B: Democratization ]


Agile Demand-Supply Alignment — Part 2F

The Role of Implementation, Services, Pricing, ROI, and TCO

Monday, July 19, 2021

When evaluating an ADSA platform, it is important to look beyond the functionality and consider implementation, services, pricing, ROI, and TCO. [ Read: Agile Demand-Supply Alignment — Part 2F ]

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