The Brief – January 11 2011


Supply Chain Education Survey, DemandTec Acquisition, Demand Mgmt Report, and more

Best practices, technology, and new takes on critical business topics from ChainLink Research

Tuesday, January 11, 2011 – Published twice monthly.

Rechurning history won’t get you there. You need data and analytics. So, DemandTec acquired ASI. [ Read: Demand Means Customer. Can I repeat that again? ]

2011 Supply Chain Education Survey Findings Part One

Tuesday, January 11, 2011

ChainLink Research conducted a survey on the current state of supply chain education and needs for 2011. Our research showed the need for less theoretical, more practical education, and other significant findings as well. [ Read: Supply Chain Education Pt1 ]


supply chain news | markets, supply, demand, risk, industry bews

Demand Management Technology for Retailers Complementary Report

A new demographic is shopping – across channels and across the globe – and they’re getting their information from a myriad of sources: from the old familiar flyer inserts in the Sunday papers to mobile marketing and social networks.

[ Read: Demand Management Technology for Retailers ]

Predictive Demand and Supply

If you’re in the Supply Chain business, right up there with Newton’s Law of Gravity stands Murphy’s Other Law stipulating that Demand and Supply, if left to their own devices, will always tend to diverge and get you into trouble. Here’s what to do about it.

[ Read: Predictive Demand and Supply ]

Wholesale Distributors Meet 21st Century Challenges Complementary Report

Wholesale Distributors represent approximately $4 trillion in trade, just in the US, alone! They are a powerful segment of every economy. The speed of business and increased competition powered by the internet has increased the importance of, and the challenges for, this critical link in the global value chain. This has driven the Wholesale Distributor to get creative with new services and to reach new markets.

[ Read: Wholesale Distributors Meet 21st Century Challenges ]

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