Mercedes Benz USA (MBUSA) just announced that 2004 was its best performing year in terms of sales volume with 221,610 units sold. They also announced that December 2004 was its highest sales month ever in its 40-year history.
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Pamela N. Danziger is a nationally recognized expert in consumer insights for luxury marketers, whether they sell luxuries to the masses or the 'classes.' She is president of Unity Marketing, a marketing consulting firm she founded in 1992.